Montessori Marketing & Business Academy

Enrollment is now closed. If you missed it and still want to sign up, write to us at teammirka@amiprague.cz .

Build Lasting & Successful

Montessori Programs

Get the strategy for designing, marketing and financing

the Montessori project of your dreams

If you’ve tried to create a school, business, or non-profit using Montessori principles while raising money, trying not to get burned out, and having a good work/life balance, then you already know that it can all be quite overwhelming.

I know because I’ve been there too. Let me help you.

I have discovered a framework that works.

Sign up for a waiting list for the next program

I will get in touch with you once we have news about it!

Hello, I'm Mirka...

When my first son was born, I realized I really wanted a Montessori education for him. There was just one problem…. I had zero money, zero Montessori training, zero business skills and zero knowledge. I had to learn everything by trial and error. It took a lot of time, effort and resources. There were huge roadblocks…

It was hard, but I figured it out and now I want to help you do the same.

Today I have a Montessori school, an adolescent farm, an international teacher training center and I am closing the gap -

I am helping people who want to do the same

Maybe you’ve wondered…

How can I bring Montessori to my child and community when I don't have any money?
Where do I even start when I have never done anything like this?
How have other people done this before me, and why aren’t they sharing the way they did it?
How can I build and run a financially successful project that thrives instead of draining my family’s finances?

Why do I have to figure this out all by myself?

The good news is… You don’t!

Get Help with Your Montessori Project

Introducing Montessori Marketing & Business Academy

September 24 - November 28, 2024

A step-by-step guide through the 6 stages of developing a Montessori organization and the 5 needs you must fulfill at each stage

Creation of Purpose and Vision
Creation of Impact & Income
Creation of Stability
Creation of Order & Efficiency
Creation of Visibility & Recognition
Creation of Permanence

By the end of our time together you will understand how to:

Create programs that people will keep coming back for because you are providing exactly what they need
Develop programs responsive to your clients’ needs over time. This will lead to making a true impact aligned with your mission and to a strong sustainability of your programs.
Ensure your program makes enough money so you aren’t always scrambling to find financing and pay the bills
Separating the impact of your programs from financial goals and financing strategies is a big mistake. Learn how to generate resources to meet the needs of the present and the future alike and build a financially sustainable organization.
Use marketing tactics & strategies unique to the Montessori world to create interest and desire for the programs you offer
To have impact and create financial sustainability, you need one more essential skill and that is - to tell the world about your work. You need an effective marketing and communication strategy for both, to make the impact and to generate the resources.

Attending Mirka's workshop on following your Montessori dream was an absolute game-changer for me. What struck me most was Mirka's genuine passion for nurturing each individual's unique vision. She encouraged us to embrace creativity, adaptability, and a strong sense of purpose. Her workshop not only equipped us with practical strategies but also instilled a sense of confidence and conviction in pursuing our Montessori dreams.
Ciprian RaduFounder of Aerolit, Romania

Participating in Mirka´s workshop was an enriching experience. Understanding that I was not alone and that my dreams were possible was the first step. Projecting how to achieve them was the following. But the most important thing was to discover that together we can achieve great things, and that cooperation and innovation is the path we must follow so that Montessori reaches every corner of the world. Thanks for everything!
Larisa SantimariaHigh School principal, Escuela del Alba (Argentina)

I am very happy and blessed to meet Mirka and her team in MIP. Since my first meeting with her back in 2020, Mirka and her team have continuously and consistently cared about my need for help and guidance on how I could achieve my Montessori Dream. They are always ready to lend their ears and passionately work to create various programs for school owners/ leaders like me. Thank you Mirka!
Dirra Anggrawulan SoewondhoFounder and Principal of Sekolah Montessori Taman Tumbuh, Jakarta, Indonesia

By the end of our time together you will understand how to:

Create programs that people will keep coming back for because you are providing exactly what they need
Develop programs responsive to your clients’ needs over time. This will lead to making a true impact aligned with your mission and to a strong sustainability of your programs.
Ensure your program makes enough money so you aren’t always scrambling to find financing and pay the bills
Separating the impact of your programs from financial goals and financing strategies is a big mistake. Learn how to generate resources to meet the needs of the present and the future alike and build a financially sustainable organization.
Use marketing tactics & strategies unique to the Montessori world to create interest and desire for the programs you offer
To have impact and create financial sustainability, you need one more essential skill and that is - to tell the world about your work. You need an effective marketing and communication strategy for both, to make the impact and to generate the resources.

Attending Mirka's workshop on following your Montessori dream was an absolute game-changer for me. What struck me most was Mirka's genuine passion for nurturing each individual's unique vision. She encouraged us to embrace creativity, adaptability, and a strong sense of purpose. Her workshop not only equipped us with practical strategies but also instilled a sense of confidence and conviction in pursuing our Montessori dreams.
Ciprian RaduFounder of Aerolit, Romania

Participating in Mirka´s workshop was an enriching experience. Understanding that I was not alone and that my dreams were possible was the first step. Projecting how to achieve them was the following. But the most important thing was to discover that together we can achieve great things, and that cooperation and innovation is the path we must follow so that Montessori reaches every corner of the world. Thanks for everything!
Larisa SantimariaHigh School principal, Escuela del Alba (Argentina)

I am very happy and blessed to meet Mirka and her team in MIP. Since my first meeting with her back in 2020, Mirka and her team have continuously and consistently cared about my need for help and guidance on how I could achieve my Montessori Dream. They are always ready to lend their ears and passionately work to create various programs for school owners/ leaders like me. Thank you Mirka!
Dirra Anggrawulan SoewondhoFounder and Principal of Sekolah Montessori Taman Tumbuh, Jakarta, Indonesia

Enroll in Montessori Marketing & Business Academy Today

Registration will close in:

Enroll + Pay in installments

3 x €250

or Pay in Full + Save

€697

What’s Inside Montessori Marketing & Business Academy

10 Weeks of Focused Work

In just 10 weeks you will learn everything you need to know about setting up and successfully running your Montessori program/business

6 Modules

The program is conveniently divided and will walk you through 6 core steps of business management

Recorded Lectures

Each module will provide you with recorded lectures on chosen topics to watch and learn on your own time

20 Live Online Sessions

2 hours of working together, expanding on the topics, asking questions and connecting with the community - every Tuesday and Thursday on Zoom

Recordings of Live Sessions

All live sessions will be recorded and together with the lectures will be available for 3 years after the course is over

What you will take away from the course in a way of templates & handouts & your own work

Module 1

Creation of Purpose and Vision

This is the foundational stage of your organization. In this stage, your organization's mission, vision and values must be clearly defined. Starting here is essential because you need to ensure that your organization has a clear sense of purpose from the very start.

Module Highlights:

Create a purpose statement. Define the core reason for your organization's existence.
Indentify the values that will guide your actions and decisions.
Define your vision, the long-term goals and future which your organization will aspire to achieve.
Find your initial idea - the service or the offer that fulfills your purpose.
Dedicate yourself to the mission, ensuring that you will actively pursue your purpose, values, and vision.

Module 2

Creation of First Impact & Income

After establishing your purpose and vision, the next step is start implementing first programs or services that align with your mission. This stage focuses on generating initial impact and income, which are critical for the viability and sustainability of your organization. You have a clear vision and recognize a gap in the educational landscape that needs to be filled. You believe in your idea and its potential to serve others. Although the full picture is still taking shape, your primary focus is to get things started.

Module Highlights:

Learn how to get your first clients and their feedback to validate your offering and start generating income.
Develop a product, service, or program that aligns with your mission.
Learn the basics of marketing, including setting up a basic website, optimizing for Google search, using Facebook and Instagram, and building an email list.
Identify at least one person (likely you) to manage operations and drive the organization forward.
Explore options for securing the funds needed to cover startup costs and begin operations.

Module 3

Creation of Stability

The goal of the this stage is to secure your organization’s place in the market and establish a steady cash flow. You will need to focus on generating your first profit and building a cash reserve. You may need to hire employees, particularly for marketing, to help you retain existing clients and attract new ones. Your focus should shift to expanding your client database. This involves segmenting your clientele and developing tailored approach for both new and loyal customers. As your clientele and operations grow, so will your expenses.

Module Highlights:

Learn how to build a cash reserve for financial security and to handle unexpected expenses.
Explore ways to keep your clients happy and build strong, lasting relationships.
Discover how to create a marketing strategy that helps you attract and retain clients.
Find out how to establish diverse, reliable sources of income for ongoing stability.
Learn how to identify, assess, and explore ways to manage potential risks and protect your organization’s stability.

Module 4

Creation of Order and Efficiency

These five focus areas will help your organization become more organized, efficient, and effective in its operations. By developing your team, creating clear plans, managing finances carefully, learning to use digital tools, and optimizing processes, you will establish a strong foundation for sustained growth and success.

Module Highlights:

Learn how to hire and build a team that’s collaborative, adaptable, and empowered.
Develop a clear strategic and action plan.
Create and manage a financial plan that supports your organization’s health.
Explore how to use digital tools to automate tasks and increase efficiency.
Learn to refine processes to eliminate inefficiencies and improve workflow.

Module 5

Creation of Visibility and Recognition

In this stage, you will focus on establishing a strong presence, building credibility, and gaining widespread recognition. This will open doors to new opportunities and partnerships, allow you to share resources, exchange knowledge, and expand your network, position you as a leader in your field and establish your reputation as an expert in your domain.

Module Highlights:

Explore options for securing formal recognitions to unlock new opportunities, partnerships, and client trust.
Discover how to build strategic alliances to share resources, exchange knowledge, and expand your network.
Learn how to engage your community, build long-term relationships, and inspire advocacy for your mission.
Understand how to develop a brand that makes you visible, trusted, and positioned as a leader in your field.
Find out how to share your stories and achievements to elevate your profile and establish your expertise.

Module 6

Creation of Permanence

The final stage is when you work on securing the long-term sustainability and legacy of your organization. This phase ensures that your mission, impact, and values endure well into the future, regardless of changes in leadership or external circumstances.

Module Highlights:

Explore how to build a flexible organization by encouraging innovation and resilience.
Understand how to maintain steady profits to support growth and keep your mission on track.
Learn how to expand your reach and impact by looking at successful examples.
Discover how to prepare for leadership transitions by planning how to pass on knowledge and responsibilities.
Find out how to set up structures that will keep your organization’s mission and values strong for the future.

Enroll Now

When you enroll, you’ll get:

6 Modules to help you create, market and sell the Montessori program of your dreams

(value = €1000)

Recorded Lectures with Step by Step Instructions for each module so you never worry about what to do next

(value = €400)

Weekly Q&A sessions to make sure you are working through the sections and stay on track

(value = €200)

Online Access so you can study from the comfort of your own home - no travel required!

(value = €200)

Community & Support via a Private Online Facebook Group so you can get feedback and stay connected to the other Montessorians in the group

(value = €100)

Certificate of Attendance issued by the Montessori Institute Prague (the course can be completed by watching the recordings)

Recordings of All Lectures and Calls

Montessori Marketing & Business Academy

€697

(€1900 Value)

Join Me!

Extra Bonus!

(A €200 Value)

Mindset Training

While Montessori education provides a strong pedagogical foundation, extending its impact requires more than just educational expertise - it demands an entrepreneurial mindset. The Mindset Training bonus is designed to help you balance pedagogical excellence with entrepreneurial thinking, equipping you with the mental tools and strategies necessary to expand Montessori education, build strong and sustainable organizations, and foster innovative leadership.

In this training, you will learn how to:

Take the first step and to set things in motion
Look for innovative solutions
Gain confidence in your abilities and overcome limiting beliefs
Develop growth mindset
Fall in love with making mistakes
Train yourself to adapt quickly
Unlock keys to your own resourcefulness
Become a consistent doer

Plus These Bonuses to Jumpstart Your Progress

Bonus 1

The Montessori Marketing Toolkit

Everything you need to easily market your Montessori project, from language you can use to create social media posts and marketing materials (along with supporting photographs), to the research on what parents truly want when searching for programs. This package makes creating marketing materials a snap!

(A €400 Value)

What You’ll Get:

Montessori FAQs - Myths and Truths to use in newsletters, emails and other marketing collateral
Advantages of Montessori without using the word "Montessori"
Comparison of Montessori and "traditional" schools
Neuroscientific arguments for Montessori education
Photos of Montessori environments for you to use (Environments: 0-3, 3-6, 6-12)
"What Are Parents Looking for in Montessori Programs?" Research results
Timeline of Maria Montessori’s life and a set of her photos
Montessori quotes perfect for social media

Bonus 2

Montessori Business Plan Template

Creating a business plan is fast and easy when you start with a template! Save yourself hours of time researching business plans and creating what you need by using my tried and true business plan that has gotten me thousands of euros in funding for my projects.

(A €200 Value)

What You’ll Get:

Business Plan Template with a step-by-step guide on how to fill it out. It has the following chapters:

1
Company Description
2
Company’s Values and Goals
3
Vision and Mission Statements
4
Market Analysis
5
The Business Opportunity
6
Starting the Business
7
Marketing Strategy
8
Logistics and Operations Plan
9
Financial Plan
10
Risk Factors & Management

Here’s what you’re getting when you enroll today:

Montessori Marketing & Business Academy	€1900 Value

Bonus	€800 Value

Mindset Training	€200 Value
The Montessori Marketing Toolkit	€400 Value
Montessori Business Plan Template	€200 Value

When you add it all up, that’s a value of:	€2700

Montessori Marketing & Business Academy	€1900 Value

Bonus	€800 Value

Mindset Training	€200 Value
The Montessori Marketing Toolkit	€400 Value
Montessori Business Plan Template	€200 Value

When you add it all up, that’s a value of:	€2700

And when you enroll today, you’ll get access to everything for just:

€250 x 3

Enroll + Pay in installments

€697

Pay in Full + Save

Frequently Asked Questions

Do I have to have previous Montessori training to participate in the Academy?

No, you do not. The Academy focuses on creating financially healthy and impactful Montessori organizations, and we will be looking particularly at the financing and communications aspect of this work. To build Montessori programs, you do not have to have Montessori education. You can find collaborators and/or employees, or you can get the training in the future, but to start and run a company or a nonprofit or a school, you need to have basic business, management and marketing knowledge and this is what the academy is about.

Do I have to have previous business and marketing knowledge?

No, I will share all I have learned in the past 15 years with you. You will learn all you need to build sustainable and visible Montessori programs.

I do not have the money to pay for this program.

Let me ask you. What came first, the chicken or the egg? Or the egg and after that the chicken? You will never be able to create a financially sustainable and successful Montessori project until you find the courage to invest into your ability to do so. The price of the course is as low as it can be, precisely for the purpose that anyone can afford it. If you need, use the 3 payments plan.

The timing of sessions is not good for me so can I attend some other better time?

There is no better time to attend this course than now. All lectures will be available in a recorded format. You can follow the course at your own time and pace and at your convenience. If you say to yourself that there will be a better time in the future, you will never start.

Do I need to have a certain amount of money saved so I can start my project?

No, you do not need any investment money. I had no investment money myself. You need the will to start, the courage to take the first step and the humbleness to learn.

What level of English is required to join the program?

We require at least B1 plus according to the CEFR. It is called the Intermediate level of English. We do not request to send us certificates.

How much time the recordings are available?

The recordings and all course materials will be available to participants for 3 years after the course is over. Participants will get online access to the recordings. We do not send recordings of this event via mail. Thank you for your understanding.

Is it possible to attend only session 1 and then decide if it is for me?

We strongly advise that you participate in the full and overall program. The topics covered are different and the sessions will cover different areas of the perspective so you can gain the full picture.

How is this different from other marketing programs available online?

There are no marketing Montessori programs available. You may find smaller programs focused on partial marketing skills, such as social media or growing your email lists, but you will not find a comprehensive overview of all you need to know to work on improving your marketing strategy and tactics you use.

Do I need any prior experience with finance or marketing?

No, you will learn what you need to know while in the Academy. You will design and plan your project before you take any specific steps. The safest way to become an entrepreneur is to do the most important work before you spend a penny.

How does the Academy work?

The Academy combines weekly recorded lectures, where I will share what you need to do and how, with live workshops, where you will dip your feet into the work. You will learn step by step, guided by my knowledge and experience. We will practice every skill in a safe community of peers who will be learning together with you.

Is it possible to pay in installments?

Yes, you can divide the payment into 3 installments. Just choose this option when you register.

What if I can't keep up with the pace of the course?

All sessions will be recorded and available to participants for 3 years after the course is over. You can watch it and complete the work at your own pace.

Will I receive a certificate upon completion of the program?

Yes, participants who will complete the course by attending the live meetings or watch the recordings of these meetings as well as course lectures will receive a certificate of attendance of the program.

How will you know that I have completed the course?

I will be able to see your progress with the course material.

Will there be homework?

Yes, you will receive worksheets from us to help you process the course material. You can do the work at your own pace.

Sign up for a waiting list for the next program

I will get in touch with you once we have news about it!

Enroll in Montessori Marketing & Business Academy Today

Registration will close in:

Still thinking about it?

Montessori Marketing & Business Academy is PERFECT for you if...

You have an idea for a program but don’t know where to start
You are currently running a Montessori project but want to get better at money and marketing
You want to create a Montessori business and marketing plan
You want to start in one year at the latest
You want to grow and learn in a supportive collaborative environment of peers who are doing the same thing
You’re already spending way too much time trying to figure out things on your own and want to find a faster, easier way

REGISTRATION

September 24 - November 28, 2024

6 Modules of Recorded Lectures

20 Live Online Meetings

Tuesdays & Thursdays

4:00 - 6:00 PM CEST (GMT+2)

(10:00 AM - 12:00 PM EDT)

3 Payments of

€250

A One-Time Payment of

€697

I can’t wait for you to join me

I developed Montessori Marketing & Business Academy for everyone who has a dream to bring Montessori to their communities and just doesn’t know what to do next or even where to start.

I also developed this program for people who already are running their own Montessori programs (or are employed to do so) and they struggle financially and with visibility.

If you’d like to join a dynamic community of Montessorians who believe with all of their heart and soul that we can help to change the world if only we can build our programs in a sustainable way and spread the word about them effectively, I can’t wait to meet you.

I will walk you step-by-step through the process of turning your Montessori vision into a successful and thriving reality so you don’t have to struggle like I did.

Love,

Mirka

I can’t wait for you to join me

I developed Montessori Marketing & Business Academy for everyone who has a dream to bring Montessori to their communities and just doesn’t know what to do next or even where to start.

I also developed this program for people who already are running their own Montessori programs (or are employed to do so) and they struggle financially and with visibility.

I will walk you step-by-step through the process of turning your Montessori vision into a successful and thriving reality so you don’t have to struggle like I did.

Love,

Mirka

I can’t wait for you to join me

I developed Montessori Marketing & Business Academy for everyone who has a dream to bring Montessori to their communities and just doesn’t know what to do next or even where to start.

I also developed this program for people who already are running their own Montessori programs (or are employed to do so) and they struggle financially and with visibility.

I will walk you step-by-step through the process of turning your Montessori vision into a successful and thriving reality so you don’t have to struggle like I did.

Love,